Constructing a pathway designed to direct a shoppers’ train of thought reduces thinking time before making a purchase. By eliminating friction causing user frustration and buying paralysis, fewer customers abandon their carts and exit before checkout. Mind Mapping is crucial for new stores struggling to make their first sale.
In addition to mapping, we also craft your value proposition to establish and communicate the benefits of your offer. By maintaining a consistent message throughout the customer journey, you’ll be able to capture and convert more shoppers with an increased commitment to buy from your customer focused Shopify Store.